Why WiiFlo

Why not a BI tool, ChatGPT or Claude?

A BI tool is accurate but makes you wait for a report. A chat assistant is fast but works from what you give it, without your definitions or rules. WiiFlo answers in seconds from your live data, with your definitions and access rules, and checks every number.

Same question, three tools“What were Riverside’s sales last week?”

Traditional BIAccurate, but you wait

Sales overview

Week: Last Shop: 3 selected

Riverside isn’t on this dashboard. Request sent to the BI team.

New question: Wait for a report
Right number: Yes
Proof: Ask the author

WiiFloRight, in seconds

Thinking Space

What were Riverside’s sales last week?

Riverside: $9.8K last week, down 14.2%. The other shops are within 10%.

“Sales” definitionLive dataMaya’s shops

New question: Seconds
Right number: Checked
Proof: The query

ChatGPT or ClaudeFast, but unchecked

New chat

What were Riverside’s sales last week?

Riverside’s sales were about $11,240 last week, up 4% on the week before, driven by strong coffee sales.

From the file uploaded last month. No shared definition of sales, and the figure isn’t checked.

Message…

New question: Seconds
Right number: Not checked
Your rules: None kept

Checked numbers

Every number comes with its proof.

WiiFlo answers by querying your data, then checks every figure it writes against the results. Anything it can’t back up is left out, not guessed. Open the query behind any answer.

ChatGPT or Claude don’t check the figures they write against your data.
BI tools are right, but only for questions someone built a report for.

How I analysed this

SELECT shop, SUM(net_amount) AS sales
FROM Orders JOIN Shops USING (shop_id)
WHERE status NOT IN ('Cancelled', 'Test')
  AND order_date >= last week
GROUP BY shop

Orders · 52,410 rowsEvery figure matched

Your definitions

“Sales” means the same thing, every time.

Define a metric once, with the rows it leaves out and the other words people use for it. Every answer, dashboard and schedule then calculates it exactly that way, whoever asks.

ChatGPT or Claude don’t keep your definitions; you explain them again.
BI tools need an analyst to model it first.

Knowledge · Metrics

SalesAlso: revenue, takings, turnover

CalculationSum of net amount

Leave outCancelledTest ordersStaff meals

Set byMaya, finance

Used in every answer, dashboard and schedule

Access rules

Everyone sees only what they’re allowed to.

Row and column rules are applied before the AI sees anything. The same question gives each person the answer for their own data, in the app, in chat apps and in scheduled reports.

ChatGPT or Claude show an uploaded file to whoever has the chat.
BI tools need the rules modelled before anyone can ask.

Same question, three people

MayaHead of financeAll shops$71.2K
JordanAirport managerAirport$12.4K
SamRiverside managerRiverside$9.8K

Same rules in the app, Slack, Telegram and schedules

Reports and decks

One answer becomes the report, the deck and the plan.

Turn an answer into a dashboard, a written report, a deck or a plan, all with the same checked numbers. Filters re-run on the real data, you can edit by hand, and every change is a new version. Export to PDF, PowerPoint or Excel.

BI tools build dashboards; the written report is still yours to do.
ChatGPT or Claude write documents that don’t refresh with your data.

From one answer

Riverside dashboardFilters re-run on live data
Q4 shop reviewPowerPoint
October reportPDF
Win back morningsPlan

Same numbers in all four; every edit saved as a version

Schedules and alerts

Everyone gets their own report, on time.

Schedule a report once. Each person gets it with their own data, by email, Slack or Telegram, and an alert arrives when a number crosses the line you set.

ChatGPT or Claude run scheduled prompts, not alerts on your numbers.
Spreadsheets need someone to send them every week.

Weekly shop report · Mondays 08:00

MayaEmail · PDFAll shops$71.2K
JordanSlackAirport$12.4K
SamTelegramRiverside$9.8K

Alert sent to Sam: Riverside fell 14.2% this week.

Web research and comments

The outside world and your team, next to your numbers.

Ask how the market moved and WiiFlo searches the web, then puts the findings beside your own figures. Discuss any number with comments pinned to it, and ask @WiiFlo right in the thread.

BI tools don’t search the web.
ChatGPT or Claude search the web, but not alongside your definitions and rules.

Thinking Space · Web search

Are our prices behind the market?

Coffee prices in the city rose about 6% this year. Your average order rose 2%, so Riverside is now below nearby cafés.

3 web sourcesYour orders2 comments

When WiiFlo isn’t the right choice. Some teams are better served by another kind of tool.

You work in Python or notebooks

WiiFlo answers with SQL you can open. Julius or Querio fit analysts who write code.

You must self-host or want open source

WiiFlo is a hosted service. Metabase is open source; Tableau and ThoughtSpot offer self-hosted editions.

You want analytics inside your own product

WiiFlo doesn’t embed. Power BI, Tableau, Metabase, ThoughtSpot and Querio do.

You need answers in Microsoft Teams today

WiiFlo works in Slack and Telegram; Teams isn’t available yet.

Compare with a specific tool.

Side by side on fourteen points, from each tool’s own documentation, including where the other tool is stronger.

4WiiFlo stronger9Even1Power BI strongerBI toolWiiFlo vs Power BIMicrosoft’s business intelligence platform for data models, reports and dashboards, with Copilot for questions.Compare 6WiiFlo stronger7Even1ChatGPT strongerAI assistantWiiFlo vs ChatGPTOpenAI’s general AI assistant, which analyses uploaded files and, on business plans, queries data warehouses.Compare 7WiiFlo stronger6Even1Querio strongerAI analyticsWiiFlo vs QuerioAn AI analytics tool that answers questions on your data warehouse with SQL and Python notebooks, with shared context kept in Git.Compare

See all 8 comparisons

See it on your own data.

Ask the questions you ask every week, and compare for yourself.

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